Youa.com, the ecommerce site of Baidu, announced an “Ark Plan”, which aims to build up standardized products database for online shopping.
The purpose of the Ark Plan is to build an unified and structured products database, which include all the information needed when a buyer go shopping online, such as the specification of the product, price info, users’ reviews, related products and etc. The information can be used by sellers on Youa.com, then they don’t need to bother to input basic information of products. On the other hand, after the implementation of the database, sellers on Youa.com cannot list products which are not included in the database.
The product database of mobile phone is online already, for example, this is the product page for Nokia N97.
According to Baidu, the Ark Plan will be an open project, and collaborated by Youa.com, B2C ecommerce sites and some information portals. But we don’t know so far whether the database is open to third-parties through open API.
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